Welcome to Byte Sized Marketing, the radio program that demystifies today’s marketing tools and technologies that evolve at seemingly breakneck speed. Tune in every Tuesday afternoon at 2pm Pacific Time (5pm Eastern) to hear Brandon Larocque and his guests boil down digital marketing tools into practical, byte-sized pieces you can implement to drive better results [...]
I’d like to thank all our Byte Sized Marketing listeners out there. You probably know we’re on a brief hiatus from live broadcasts while we reset and prepare for a brand new season. However, I wanted to report that in the month of September our listening audience grew to over 6000 !!! That continues our [...]
Are You Missing Out? Email marketing is a tried and true marketing tactic we use for objectives from lead generation and lead nurturing, to thought leadership, corporate communications and channel management. But in today’s data-driven marketing landscape, is it enough? Are your 5-year-old email practices causing you to miss out on the marketing automation revolution [...]
Sales Enablement is a popular, yet often misused buzz word for marketing and sales programs targeting revenue improvement and better sales execution. The specific definition of sales enablement often varies by the source, but nearly all definitions include something about optimizing and leveraging your marketing to better equip sales with the right knowledge and assets [...]
I'd like to thank all our Byte Sized Marketing listeners ...
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